The UK's top selling high proof rum.
Highest ABV dark rum on the market, yet appreciated by loyal drinkers for its smooth, mellow taste.
Unique depth of flavour from the Demerara sugarcane.
Price premium to other rums to reflect the high ABV and quality of raw materials.
Due to Woods' high alcoholic strength and flavour it has gained a reputation amongst bar-tenders as being "the real deal" - an essential item in their cocktail kit. It has therefore gained something of a reputation as a niche, high quality brand amongst spirit cognoscenti.
Distinctive packaging format which has remained unchanged for 50 yrs reinforcing the authentic, classic nature of the brand.
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